Anant Kunj Logo and Real Estate Brochure Design for BM Realty
A lotus mark and a landscape brochure for premium independent floors and villas in Indirapuram.
Anant Kunj is a residential project by BM Realty in Indirapuram, offering premium independent floors and villas. We were asked to give it a name-plate that feels calm and established, and a brochure that a buyer can use to understand the place, the plan and the homes.
We designed the logo from scratch, worked on the brochure content, and laid out the full landscape brochure. It opens with the gateway, moves through the location map and the BM Realty introduction, then the master plan legend, the Premium Floors pages with their floor plans, and full-bleed photography.
The mock-ups below show the printed brochure. Use the flipbook to turn through every page.
- Client
- BM Realty
- Project
- Anant Kunj, independent floors and villas
- Location
- Indirapuram
- Services
- Logo design, content, brochure design
How the logo was built: a lotus on a grid, set above a classical serif.
Every part of the mark is measured against one unit, X, the cap height of the lettering. The lotus is about three and a half X tall, the gap between mark and name is about one X, and the same X is the clear space around the whole logo.
One fine line
The lotus is drawn as a single, even outline, so it stays clean at small sizes on a gate sign, a brochure spine or a WhatsApp forward.
Classical serif
The name is set in widely spaced serif capitals. It reads as settled and premium, and it suits an address rather than a product.
Two colours only
Deep green and antique gold. The logo works in either direction, gold on green or green on gold, so it fits dark and light pages.
A landscape brochure that walks a buyer from the gate to the floor plan.
The brochure is landscape, so the gateway image, the master plan and the floor plans can run wide. Deep green pages alternate with warm off-white pages, headings are set in gold serif, and every spread has one job: arrive, locate, understand the layout, then see the home.
Drag a page corner or use the arrows to turn pages · double-click or use the zoom button for full-size HD
- Format
- Landscape brochure, A4
- Page size
- 297 × 210 mm (width × height)
- Open spread
- 594 × 210 mm, two A4 landscape pages side by side
- Orientation
- Landscape: the width is the longer side
- Delivery
- Print-ready files and an online flipbook
Content first
We worked on the content as well as the layout, so each page says one thing clearly and the order follows how a buyer asks questions.
Green and gold, kept calm
The logo colours carry through the whole brochure: green full-bleed pages, off-white reading pages and gold serif headings, with the photography doing the selling.
From place to plan
The sequence runs from the gateway to the location map, the master plan legend with colour-coded plot types, and the Premium Floors pages with floor plans and at-a-glance details.
- Logo design
- Logo in green and gold
- Brochure content
- Landscape brochure layout
- Master plan and floor plan pages
- Print-ready files
- Flipbook version
What goes into a real estate project brochure?
Usually a cover, a location map, a project introduction, the master plan, unit or floor plans, photography and contact details. We shape the content and the page order so a buyer can follow it without a sales call.
Can you design the logo and the brochure together?
Yes. Designing the logo and the brochure together keeps colours, type and tone consistent from the gate sign to the last page, as in this project.
Do you design brochures for builders and developers in Delhi NCR?
Yes. We are a branding studio in Gurgaon and design brochures, logos and launch material for real estate projects across Gurgaon, Delhi and NCR.
